Marketing Campaign Manager (Munich)

Job Type:
Permanent
Contract Duration:
Unspecified
Industry:
Executive
Category:
Marketing
Location:
Germany, Bayern, München
Salary Description:
Competitive Salary Offered
Posted:
21-Nov-18
Job Ref:
33702

One of the fastest growing Pre-IPO Unicorn companies within the Artificial Intelligence space, is seeking a Marketing Campaign Manager based in Munich. Scope of Activities * Execute Germany, Austria and Switzerland marketing campaigns with the aim of acquiring and retaining customers. * Manage implementation, lead generation, measurement of campaign performance and optimization, and deliver regular reports of campaign results, including web analysis and evaluation of KPIs. * Maintain regular measurement of the ROI of campaigns & test and measure new campaigns and strategies in region. * Brief and oversee the work of internal teams and external agencies who will deliver much of the campaign activity and work within the budget. * Ensure that the Company’s brand and identity is adhered to in campaigns and in all communication channels. * Manage the Company’s blog, social media, and other digital marketing initiatives. * Good knowledge of marketing tools: Salesforce, Hubspot & experience of other automation platforms is advantageous (Eloqua, Marketo, Pardot, Google analytics). * Collaborate with the other regional and global marketing organisations to effectively drive awareness and demand generation in Germany, Austria and Switzerland. * Ensure alignment of marketing campaigns with regional sales teams. Job Profile Requirements * 7+ years of experience in marketing including demand generation and campaign management in a software or IT environment. * Expertise in online and digital marketing execution and understanding of the latest B2B customer engagement tactics. * Understanding of critical marketing success metrics and KPIs. * Demonstrated ability to collaborate with a rapidly growing sales organisation and in an international environment, * Enjoys working in teams with a hands-on approach. * Genuine excitement and curiosity for technology innovation and its impact on improving business performance and society. * Excellent written and oral communication skills in German and English.

Contact Details:
Tel: 02393382100
Contact: Shennon Slade

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